Services
An integrated business spanning the entire yachting chain
Upstream sits the yards, the designers and the brands; downstream, the owners, the marinas and the service providers. We stand at both ends — which is why each line of business feeds the others.
Yacht Media
A Mandarin-language yachting video media matrix running since 2019 — the most effective content route into the Chinese market.
Original explainer content
Six running strands: yacht knowledge, sailing knowledge, boat news, design, elite interviews and owners' stories.
Branded video production
Written and produced by an editorial team of industry specialists, entering the brand story from an angle only insiders can find.
Production and packaging
Full post-production: brand marks, subtitles, voice-over, effects, transitions, product placement and credits.
Columns in overseas media
Contributing columns to international yachting media — telling the China story to readers abroad.
Rate card and production schedule available on request.
Brand Marketing & PR
Making international brands understood in China — and Chinese brands visible internationally.
Yacht PR
Brand narrative, launch cadence and issue management built for the Mandarin-speaking market.
Media relations
Sustained presence across yachting trade titles and high-end lifestyle media.
Yacht-themed activations
Bespoke activations for genuinely qualified high-net-worth guests, layering private aviation, yachts and island destinations so VIPs experience the boat and the life around it.
Sailing events
Sailing-led events that carry a brand's values rather than just its logo.
Industry Consultancy
For Chinese and international companies alike: bespoke industry reports, market strategy and go-to-market planning.
Market intelligence
- Global industry trends
- Market structure and movement
- Inflection points and hot spots
- Regulatory and policy interpretation
- Event-driven industry insight
Commissioned reports
- Market entry and strategy
- Competitor analysis
- Target-market reports
- Business-model review and design
- Sales channel development
- M&A and investment support
Forums and salons
- Rooted in China, framed internationally
- Programmes shaped to a region's own character
- Support for regional marine industry development
- Speaker curation, agenda design and press management
Corporate training
- Yacht sales training
- Technical and product knowledge
- Social and new-media training
Owner Services
One-to-one expert support across the entire life of a boat.
Brief and purchase advisory
Start from how the boat will actually be used — then talk type, size and budget.
Risk assessment
Deal structure, flag and compliance, and the true cost of holding the asset.
Designer and yard selection
For superyacht projects: evaluating design studios, and verifying yard capability and delivery record.
Management and refit
Yacht management and aftercare, including access to the Tsing Yi superyacht service centre in Hong Kong.
Charter and resale
Charter placement and resale — keeping the asset liquid through the holding period.
Tell us the problem first
Describe what you're actually trying to solve and we'll come back with something executable — not a template.